Poetry for Purpose
Join me for a 90 minute session to write your own purposeful poem. You'll leave with a distinctive way of talking about what you do - with words you can use or adapt for your website, marketing messages and beyond. And a poem you can use as a guiding star for your own sense of purpose.
It can feel hard to stand out from the crowd
You run a business with a purpose. You want to talk about what matters to you, authentically. In a way that connects with people. But it’s hard to find the right words without descending into cliché, or falling back on vague, generic copy. Everyone sounds the same, and it's hard to express what makes your business special.
Create copy that connects
Poetry can help you find more interesting ways to about what you do. It offers:
• Creative constraints - which make it easier (not harder) to find the right words.
• Space for imagination - which makes it easier to step outside the same old same old way of talking about what you do.
• Flow – which means instead of sweating for hours on the perfect paragraph you can let your ideas onto the page and see what happens. All with guidance and support on how to do it.
• Connection – tapping into your deepest intuition, and connecting with a wider group to get your words reflected back to you.
You don't have to be a writer to write a poem
It doesn’t matter if you think of yourself as a creative person or not. (Spoiler – you are.) It doesn't matter if you've written poems before. You might not even know or particularly like poetry as a form. We're not here to create great works of art. If great art happens, it's a nice bonus. But really, poetry is just one way into connecting with your purpose and being able to express it more authentically.
I'll guide you through the process, step by step
I'm Marianne. I write poems, songs and plays. I also run a brand writing business, and I'm training as a psychotherapist. So I'm interested in the ways that art, therapy and business can come together to help people be more fully themselves. And I'm interested in guiding people through transformation – in their personal and working lives.
2pm to 3.30pm GMT Thursday 11th March 2021